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Summer Time Fine with itiba Beauty

0131_073A0383Summer time is finally here and itiba has everything you need to maintain flawless, glowing skin in the season’s heat and be summer time fine! One of the biggest concerns for many during this steamy season is the appearance of dry skin. Being outside in the blazing sun for hours on end at the beach, in the park or doing other outdoor activities exposes the skin to the harsh elements of the sun. This can cause the skin to develop fine lines and wrinkles while appearing dehydrated, peeled, irritated and inflamed. Couple that with harsh soaps plus extra long baths & showers and you’ve got yourself a recipe for dull, dry skin. How can you avoid the appearance and annoyance that comes along with dry skin? Here are itiba’s four ways to protect and care for your skin from head to toe this summer and keep you summer time fine!

 

  1. Water Does The Body Good

When the summertime heat turns up, our bodies can become dehydrated very quickly. Who can remember to drink water throughout the day when we’re busy lounging on the beach drinking boozy beverages and sugary drinks? However, it’s important to drink plenty of water when the weather is a scorcher to ensure your skin remains hydrated and your energy levels stay high. Give your recommended 64 ounces a fun twist by infusing it with fruits and herbs like strawberries, lemon, mint, lime and cucumbers.

 

  1. Twice is Nice

Washing your face too often is another common cause for dry skin. During the summer, our bodies produce more sweat due to the increase in temperature, causing many to take more showers and wash our faces to rid ourselves of that sticky, yucky feeling that comes with 90+ degree temperatures. Wash your face only twice a day to prevent excessive drying of the skin. itiba’s Midnite Rain Body Soap is the ideal product for facial cleansing due to its detoxification capabilities. For oily and acne-prone skin, our Carib Lime Body Soap will cleanse and clear the skin without stripping it of oils.

 

  1. Cool as a Cucumber

Change up your long, hot shower routine this summer and take a 5-10 minute cool (not cold) shower instead. Hot water strips oils from the skin and the longer the shower, there’s a greater chance that your skin will lose its moisture, becoming dried out and dehydrated. Sooth and nourish dry skin with our Papaya Body Polish! Made with smoothly blended cornmeal, unrefined Shea Butter and natural oils, the luscious scent of papaya nectar will whisk your senses away to a tropical paradise while it gently exfoliates and moisturizes without drying your skin like many sugar and salt scrubs do.

 

  1. Minutes to Moisturize

Time is of the essence when it comes to moisturizing your skin. Be sure to moisturize within 3-5 minutes of taking a shower or washing your face and hands to lock in the skin’s moisture. Always pat your skin dry with a towel after washing your body, face or hands to ensure skin remains damp prior to moisturizer application. For instant relief of dry, patchy and irritated skin, get your hands on our Tranquil Sea Body Butter. Like all of our body butters, its non-greasy formula absorbs quickly into the skin while deeply conditioning and moisturizing.

 

Get your summertime fine by implementing these small changes in your routine. They will make all the difference in the quality and texture of your skin this summer, even all year round! For products rooted in Mother Earth from the teachings of our Caribbean ancestors, use itiba’s skincare line of lotions, soaps, body butters, polishes and more. Made with the natural ingredients of plant oils and butters plus no synthetic detergents or harsh chemicals, each itiba product is carefully and thoughtfully handcrafted in St. Croix, U.S. Virgin Islands. Discover a new skin care with itiba, a natural skin care company, at www.itibabeauty.com!

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Summer is coming…exfoliation made simple.

As part of a project that I have been working on for some months now, where I have experts in their respective fields speak to you about skin care, we are continuing our discussion on exfoliation and today I am so honored to have weighing on the subject one of our own family members, Aisha Massac, owner of Mankind Grooming For Men. She is also a Licensed Estheticians & Professional Makeup Artist based in Washington, DC. So sit back and enjoy the read on exfoliation 🙂 and Thank you Aisha Massac!

Exfoliation made simple

 

What is exfoliation? Exfoliation is the removal of surface dead skin cells, with the ultimate goal being to clear debris and free the retired cells to allow for better absorption, circulation, and brighten dull skin by promoting skin renewal. 

 

These dead skin cells, left on the surface, slow down healthy cell renewal, increase the depth of wrinkles and create a dull, sluggish appearance. The more you effectively exfoliate, the younger the skin looks and the better your skin care products can penetrate the skin.

 

However, too much exfoliation can cause redness and skin sensitivity. You should exfoliate no more than three days per week, as to not cause irritation or sensitive skin. If you already have sensitive skin as well as skin that easily hyperpigments, I would not recommend exfoliating since it can make your skin more sensitive and hurt your skin barrier. If you just HAVE to exfoliate (even outside of my recommendation), use an emollient based exfoliant and ONLY once a week; a light AHA would be a great option being that it’s moisturizing. A great option would be Dr. Perricone’s Advanced Face Firming Activator.

There are two types of exfoliation methods:

PHYSICAL

The most common form of exfoliation is physical exfoliation, which is mechanically removing superficial layers of the skin. This can be done with a face loofah, brush, washcloth, or with exfoliating cleansers. Mechanical exfoliators that utilize abrasive agents with sharp edges actually scrape and cut the skin. Abrasive agents such as apricot seeds (St. Ives being the most popular), granulated peach kernels, corn cob, silica, walnut shells and sugar instituted a major following in the ‘80s, followed by brushes, sponges, and loofahs. These all resulted in pulled, torn, stretched, abraded and traumatized skin that was covered with microlesions. Microlesions can lead to bacterial invasion, further leading to acne and/or wrinkles. Better options for physical or mechanical exfoliation are the Clarisonic skin brush and/or home microdermabrasion device (using aluminum oxide crystals). The Clarisonic has different skin brushes for different types of skin (Acne, Sensitive, Normal), and it allows you to adjust intensity for light or deep cleansing, and to avoid irritation. Other than the clarisonic, a mild exfoliating scrub is a great way to go to get a refreshed and clean look to the skin. An option for a more mild mechanical exfoliant would be almond meal, corn meal, or even baking soda, which can be added to your cleanser.

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A gentle and mild exfoliant, like corn meal, can be found in itiba’s body polishes. Great for getting your skin ready for summer!

  A professional mechanical exfoliant favorite of mine is the Dermalogica’s Daily Microfoliant, which uses a rice-based enzyme powder, that when mixed with water, activates the papain and salicylic acid. 

CHEMICAL

Chemical exfoliation, in essence, dissolves the “glue” that binds the dead skin cells together. Chemical exfoliation involves applying products containing a form of alpha hydroxy acid and/or beta hydroxy acid that dissolve this “glue” around the skin cells, hastening the shedding of several layers of the epidermis. Estheticians throughout the world have long preferred enzymes for exfoliation such as pineapple, papaya and pumpkin, typically found in a mask form, to exfoliate the skin. These enzymes are natural forms of AHAs. My favorite type of chemical exfoliation is enzyme exfoliating products over the AHA’s and BHA’s. I absolutely love June Jacobs Perfect Pumpkin Peeling Enzyme Masque. I also love Jan Marini’s SkinZyme Papaya Mask. Other popular chemical exfoliation methods, found in the skincare world are retinoids. Retinoids are in the same family of Vitamin A and is used to treat some forms of acne, aging, and even psoriasis. Although retinoids can cause flaking, they don’t typically cause dryness – this flaking is the sloughing off of dead cells. Retinoids are also known to cause irritation or sensitivity and must at all times be used with caution in sunlight. *Note: look for retinoids that are encapsulated.Regular use of alpha- or beta- hydroxy products or clay-based masks is of utmost importance to help reduce breakouts and remove dead skin buildup that could clog pores. These are among the most effective exfoliating ingredients. Because AHAs are water-soluble, they can penetrate deeper into the skin’s surface to lift the dead cells. However, caution must be given as they may irritate sensitive skin if used in too high a concentration. On the other hand, BHA (or salicylic acid) is fat-soluble, and doesn’t penetrate below the epidermis. 

**Note: If you have sensitive skin or a skin condition, such as rosacea, eczema, seborrhea, or dermatitis, you may want to consult your doctor or dermatologist to find the most effective exfoliating method for your skin type.

**Note: Do NOT use products that contain more than one of the above in one product

To exfoliate: 

1. Wash your face

2. Take medium to large amount of exfoliant (about the size of a dime to a nickel) and gently apply to damp skin. 

3. Massage the exfoliant over your skin. Never press into your skin – you are not sanding wood! Avoid your eye area, as this is a delicate area.

4. Use a washcloth or damp cloth to wipe clean with warm water

5. Apply your moisturizers and serums. 

 

Written By: Aisha Massac, Licensed Esthetician & Professional Makeup Artist based in Washington, DC

My Day of Experimentation :-)

Decided to take some ME time today. Always a good thing to just let the world function without you for a minute. All the problems and chaos will still be there tomorrow. Anyway, I saw on FB with this group I am on, Texture Me Natural, a post about Rhassoul Clay and Hair Mask. I read with interest and thought, this is something I should try! Let me warn you though, doing a hair mask is messy…but so much FUN!

Ok. So I decided from the night before that I would make the time to do the hair mask today. I wear my hair in locs and I have been contemplating creating a hair care line for years now. I did with my previous company and I have been tinkering around with it with itiba. (I currently do a private label for a local natural hair salon hair) so I figured, why not try this out. No worries, I can fashion something else quite quickly. What did I have on hand…let’s see…I have Moroccan Red Clay (which by the way is the same as Rhassoul Clay fancy that), Kaolin Clay, Activated Charcoal, my supply of lovely essential oils and carrier oils. OK, I can begin to formulate! I mixed my special brew of esesntial oils and carrier oils: Baobob oil, Turmeric Essential oil (YES, there is an essential oil distilled from the root), Lavandin essential oil, Peppermint essential oil (I think EVERY hair care product should have this in some quantity, it sure wakens the scalp!), Lemongrass Essential Oil and Clove Essential Oil. Then I mixed my Moroccan Red Clay, the Kaolin Clay and Activated Charcoal in a separate bowl. Then I mixed in some ACV (Apple Cider Vinegar) the Baobob oil mixture, olive squalene and enough water to hydrate and make it thick like batter. Of course it took a while cause I wanted to make sure that all the clays and charcoal were thoroughly mixed. Covered with Saran Wrap and left it in the oven for 20 minutes (only to warm the mixture – my oven has a pilot light so that was heat enough). Then I applied to my hair and left on for about 20 minutes to a half hour. It was messy but fun!

Next came the interesting part…rinsing this mask out of my hair, especially with locs. It took a while and about 4 shampoos, but I finally got it all out! Conditioned, rinsed and that was it! When I looked at my head of hair in the mirror I wondered if the greys that were making a guest appearance would still be there. They were, but they were not as shiny as they were before. And my hair was BRILLIANT! It looked so shiny and healthy! I was amazed and now TOTALLY SOLD on the idea of hair masks. Of course my shower wasn’t, but that is another story, LOL! One thing I want to make sure I emphasize (especially since my daughter is a cosmetologist and would KILL me if I did not make mention) make sure you have warm water to rinse the mask out of the hair. Try doing an alternate between warm and cold water, especially when rinsing the hair. The warm water helps to open the pores while the cold closes them and the hair cuticle as well. It also helps with stimulating the scalp (of course the Peppermint Essential Oil will also aid in that just fine as well, LOL!).

I am sorry there are no pics this time, but the next time I do the mixture, I will be sure to do a video so that you can see the process from beginning to end. So, are you going to try a hair mask also?